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PictureBox is pleased to announce the release of Michel Gondry's first book:

You’ll Like This Film Because You’re In It: The Be Kind Rewind Protocol

Michel Gondry’s debut book is a functional memoir of his quest to put the tools of filmmaking in the hands of as many people as possible. At New York’s Deitch Projects, in February and March of 2008, Gondry emulated the heroic example of his characters, constructing a do-it-yourself film studio in which any visitor could
assemble their own film from extant plot summaries and rent the results. His aim: “I intend to prove that people can enjoy their time without being part of the commercial system and serving it...Ultimately, I am hoping to create a network of creativity and
communication that is guaranteed to be free and independent from any commercial institution.” This book chronicles Gondry’s journey towards what he calls “The Be
Kind Rewind Protocol”, and serves as a an inspirational guide to creativity
and the art of having fun.

Softcover, $16.95
5” x 7.75”, 80 pp., 16 color
November 2008

Check it out on Amazon.com:


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